Data Analytics

We can agree that Data Mining has had an impact on our lives. It has allowed for many free services like email, social media and many apps. Although we get these services for “free” in the traditional meaning of the word, there is a cost. The cost is that cookies and algorithms are sifting through our digital lives and extracting information that can be applied to marketing, or formulating political strategy and much more.
We won’t debate the relative pros and cons of this revolution, at least not here (keep your eye on our blogs). But data has been valued throughout history. With the astounding increase in the actions we preform online, we now leave a trail of those actions available for analysis.
Some of the highest valued companies in the world today have data mining to thank for their success. Besides extracting data for marketing purposes, there is wealth of information on your clients business practices that can help you serve them better. Analyzing your clients activity to plot trends that can better prepare your staff to meet them is just one example.

Depending on your intentions we can simply query your database to extract data on every aspect of your business that is store in a relational database. For more predictive and complex analysis there are several quality software suites commercially available for data analysis. There are several excellent products available. We recommend Tableau and SAS, two of the leaders in the field. We include two youtube links for your convenience. The first is a Getting Started video for Tableau to give you an idea of it’s capabiliities. Next is a marketing video from SAS.
We can recommend the best software for your needs, install it and walk your staff through the fundamentals. Some versions, like the university edition, of SAS are available at no charge, while Tableau offers a trial period at no cost or credit card requirements.
These applications are a huge step forward in allowing you to filter data to drive future actions. However, we can develop a customized application should you require something outside of their functionality.

Cloud Storage and Backup Services

There is no need to compromise. If you don’t feel comfortable uploading your sensitive files, files that may represent years of work and finanical investment, to another company’s servers you aren’t paranoid, only sensible. We have the answer for you. Enjoy the benefits of cloud storage knowing your files are stored on a Virtual Machine acting as your private server. Totally sandboxed with it’s own IP address and URL for the portal, you don’t even share a login page. Encryption, replication and proven secutiy methods like MAC filtering access, two factor authentication insure no one other than your authorized users can get anywhere near your data.

Like so many experienced IT professionals, our senior staff has concerns with cloud storage. Of course the concerns are for security. You need only do a google search for security breaches for the main players like Amazon, Dropbox and others to see repeated instances of the data of tens of millions of accounts being hacked. But many companies value the convenience offered by cloud storage and migrate to cloud storage and hope for the best, often not uploading their most sensitive files. We have an answer. We will create a custom virtual machine of one terabyte for your company. Virtual machines are by nature “sandboxed”, all the software as well as the operating system itself, resides in it’s own partition on a powerful physical server. You don’t share servers with thousands of other companies, nor do you share a log-in page or URL. You will recieve a custom URL to your own company’s private cloud storage server. All backups, syncing, storage are functional but it’s your private piece of the cloud. Why expose your critical files? Our system is complex, providing performance and redundancy and security. Ask about it if you are considering hibernating your files to the cloud.

We have programmers that work exclusively in this expanding field. They are expert in MS SQL, My SQL, Oracle, Access and database design, implementation. Using structured query language can sort any data in your database to provide just the reports you need to evaluate your services.

They can also compile custom applications or work with long established data analysis software like SAS for predictive analysis and data management.

Machine Learning algorithms insure that your analysis becomes more efficient with time. View your reports from any format from an Excel spreadsheet to a 3-Dimentional animated visual model.

Using AI, Machine Learning and Data Mining for Polling and Surveys

The use of polling to drive marketing, political and other decisions is not new. But the speed and scope of surveys has expanded with the migration of much of our daily lives online. With teams of college interns utilizing automated calls, emails and social media applications we can mobilize a poll with thousands of participants in a mere couple of days. Before you set on a strategy and invest large sums on a campaign let Circropolis provide you with polling data that could increase your likelihood of success.